Business Building Magazine
Welcome to BABM Business
Building Magazine where you can read succinct articles online.
The business building articles will provide you with valuable information
that can be immediately implemented to help take your
business and personal success to the next level.
Emotionomics
By Brian Beirl
Published: December 10, 2008
The woman felt tired as she
was slowly swept along toward the airport security
arches. This presentation could change her world if the
client would just say yes. But every where you looked;
the newspapers, television, radio; the talk was that the
economy was bad and going to get worse. She was
confident, it was the best program for her client and
would be a great investment, but why would they accept
her proposal when every where you looked you heard it
was not the time for financial commitments.
By Will D. Rhame & Jane
Hedges McKinnon
Published: February / March 2008
As businesspeople we gamble
on many aspects of our daily business activities: the
ebb and flow of the market, inventory issues, sales
strategies and much more. On a theoretic basis this type
of gambling is considered strategic planning by most,
and therefore completely acceptable in all segments of
our society. But what about betting for money or a prize
when playing golf for the first time with a client or
prospect?
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